SOCIALS SORTED
Ready to exhale?
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Running a business today means wearing a lot of hats.
Founder. Operator. Visionary. Admin. CFO. Therapist...
and suddenly, the most important one… Content Creator.
Most business owners don’t struggle with visibility because they lack ideas.
They struggle because content creation quietly drains their time, energy, and creative bandwidth — the very resources their business depends on to grow.
When you carry content alone, the ripple spreads:
less focus, slower decisions, muted creativity, constant pressure to “keep up.”
When the weight is lifted, the ripple reverses — clarity returns, momentum builds, and your business (and life) starts moving forward again.
WHEN CONTENT IS HANDLED,
CLARITY REPLACES CHAOS.
Our Zone Of Genius
We take the most draining parts of social media off your plate — the scripting, filming, photography, directing and editing — so you can show up online consistently and authentically, without burning yourself out or sacrificing control of your voice.
With a passion for bringing our clients into a confident state before filming, you can relax knowing you will be supported not only practically and technically but emotionally throughout the entire process too.
This is the Sydney Classic difference.
We're here to guide you
From burnt out
To breathing deep
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Finding the right fit for you..
We offer three different pathways for the impact-driven leaders ready to share their brand and message with a wider audience.
The Calm Leader Pathway
For the leaders who want a strong social media presence without too many shoot days and a good foundational level of posts per week. Enough to be known, understood and to attract the eyes you desire online.
The Confident Leader Pathway
For the leaders who want to build their following, scale their clientele fast and become an undeniable presence on social media with daily posts while maintaining control of your own posting.
The Magnetic Leader Pathway
For the game changers, the impact drivers, the visionaries who know they have a powerful message and want to hand over the keys to your accounts so they can take all their social media management time back. You will still have final approval of your weekly posting schedule.
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Why is social media a non-negotiable?
Blurb about the importance of socials and the fact its free..
its potential
The hardest part of content creation isn’t filming — it’s the mental load.
What do I post?
Am I posting enough?
Is this even on-brand?
Why does this take so much time?
Our pathways remove that weight.
We become your steady creative support — capturing high-quality, aligned content every month so your brand stays visible, professional, and human… without you burning out or falling behind.
You bring the vision.
We bring the structure, flow, and consistency.
The CALM Pathway
For leaders who need the noise to stop.
CALM is for the boss who feels overwhelmed by social media and just wants it to feel… manageable again.
You know content matters — you just don’t have the time, mental bandwidth, or desire to be constantly filming, editing, and second-guessing yourself. This package removes the pressure and gives you a steady stream of high-quality content without the stress.
This is where content stops feeling heavy and starts feeling doable.
What CALM gives you:
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A clear strategy
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Professional, on-brand visuals
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Consistent content assets delivered to you
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Total control over how and when you post
You breathe easier. Your content is handled.
Who is this pathway perfect for?
This is ideal if you are:
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a personal brand, creative, coach, founder or small–medium business
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confident running your own socials and love interacting with your audience but tired of creating everything yourself
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craving consistency without handing over full control
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ready to show up online as a professional, not a hobbyist
You don’t need someone to manage your platforms.
You need someone to capture your brand properly.
That’s our zone of genius.
Imagine content getting done… without it living rent-free in your head.
The CONFIDENT Pathway
For leaders ready to show up with a clear message - consistently
CONFIDENT is for leaders and brands who are ready to become a real force online.
You have a vision and a voice but you’re time-poor, mentally stretched, and sick of starting from scratch every week with content creation. This package gives you structure, momentum, and the confidence that your content actually reflects the quality of your business.
This is where your online presence starts to feel intentional and self-assured.
What CONFIDENT gives you:
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Monthly content creation
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A stronger, more consistent brand presence
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More variety in content formats
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The confidence to post without overthinking
You stop guessing. Your brand starts to speak clearly.
Who is this pathway perfect for?
This pathway is best suited to:
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Established individuals and businesses with momentum
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Founders who know content matters but are exhausted by deciding what to film
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Brands who want to show up consistently without content creation becoming a second full-time job
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You’ve outgrown “winging it”… but you don’t want to manage a full team or system either
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You still want to manage your own socials with the content creation happening for you in the background
You want rhythm. Reliability. Relief.
There’s a quiet confidence that comes from knowing your online presence is handled properly.
WHAT'S INCLUDED
Let's break it down
Both Calm and Confident pathways begin with a 2 hour strategy session via Zoom or in person.
This is where we get to understand your brand, tone, unique voice, goals
(both personal and professional) and what kind of attention you want to attract.
This initial team huddle ensures the content we create actually serves your vision — not just fills your camera roll.
The CALM Pathway
The CONFIDENT Pathway
1 x 4-hour shoot every two months
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1 location with multiple backdrops
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Directed, relaxed, professional environment
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A dedicated team:
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videographer
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photographer
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BTS shooter
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We style a range of sets, prep and guide you through the shoot so it feels natural, not awkward or performative.
1 x 4-hour shoot every month
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1 location with multiple backdrops
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Directed, relaxed, professional environment
-
A dedicated team:
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videographer
-
photographer
-
BTS shooter
-
We style a range of sets, prep and guide you through the shoot so it feels natural, not awkward or performative.
What you receive per month
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4 x short-form reels (1 per week)
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a combination of professional and BTS reels
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4 x image + text posts (1 per week)
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Alternating between:
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community engagement
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authority / thought leadership
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4 x carousel posts (1 per week)
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Designed to educate, connect, and build trust
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Total: 12 content pieces per month
(15 pieces in a 5-week month)
Creative Control + Flexibility
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2 x waves of revisions/amends for the reels
BONUS
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ALL raw BTS footage included
Create with it. Repurpose it. Archive it. Build from it.
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12 x short-form reels (3 per week)
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a combination of professional and BTS reels
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8 x image + text posts (2 per week)
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Alternating between:
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community engagement
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authority / thought leadership
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4 x carousel posts (1 per week)
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Designed to educate, connect, and build trust
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Total: 24 content pieces per month
(30 pieces in a 5-week month)
Creative Control + Flexibility
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2 x waves of revisions/amends for the reels
BONUS
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ALL raw BTS footage included
Create with it. Repurpose it. Archive it. Build from it.
Investment:
Investment:
When content is handled, you lead from vision instead of overwhelm.
The Real Benefits
(What these pathways actually give you)
✔ Hours of your time back
✔ A consistent visual identity
✔ Content that looks intentional, not rushed
✔ Confidence showing up online
✔ A growing library of visual content
✔ Space to focus on what you do best
And most importantly:
✔ Relief from the constant mental load of “I need to create content.”
When content creation feels calm - you show up more powerfully everywhere else.
The Magnetic Pathway
For leaders ready to be seen, felt, and remembered
Magnetic is for brands who want their content to do the heavy lifting — attracting aligned clients, opportunities, and recognition without forcing or chasing.
This package is about presence. Authority. Effortless attraction.
Your content becomes a reflection of your energy, your values, and the impact you’re here to make.
This is where content starts working for you.
Best for:
Purpose-led brands and personal brands ready to lead, scale, and stand out.
What Magnetic gives you:
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High-volume, high-impact content creation
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Strong authority positioning
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Deep audience connection
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A visible, embodied brand presence
You don’t need to sell harder. You become magnetic.
FAQ's
Where will the shoots take place?
What if I start with one package and want to change to a higher plan?
What if I want to make an edit to the post or copy?
Are we aligned?
We offer a limited amount of Social Media Pathways each year to ensure we are serving to our highest standard and working with brands, people and businesses who align with our ethos.
Fill in the application below and we will be in touch.